Exponential growth and ambitious plans


If you can think of it, Frank most likely has it. The company formerly known as Experty sells niche products like bar globes, telescopes, binoculars and geographical maps and is one of the fastest growing companies in Europe, with more than 450 webshops and active in 8 different countries.

The success story

Frank was founded by Benjamin Derksen and Reinier de Jonge. Rather than outright competing with giants like Amazon, they sell niche products, and each product has their own webshop, even though it’s all coming from the same warehouse in Groningen. This tactic on the one hand makes it easy to find Frank shops in Google, because customers are looking for very specific products. On the other hand, it’s also very easy for Frank to see the demand for other products with Google Analytics and set up a new webshop in no time.

Exponential growth

In 2004, Reinier de Jonge, still a student at the time, started his first niche webshop, based in Groningen, where he sold graduation gifts. Things like old city maps of the town you studied in and cool memorabilia that are somewhat hard to find. There was a real demand for that, and he started to sell different types of niche products on different websites, which is how Frank was born.

Did you know?

Since their first webshop, Frank has grown exponentially over the years. They’ve made it to Deloitte's top 50 list of the fastest growing tech companies Netherlands five years in a row. Their first employee started in 2007 and currently, the company has over 100 employees with an average age under 30, with many job offers still currently open.

Frank’s growth enormous growth the past years hasn’t gone unnoticed. In June last year, Prime Minister Mark Rutte even paid them a visit when he came to Groningen and helped wrap a few packages. Frank has some ambitious plans for the coming years too, wanting to expand to a total 27 different countries.

Open, honest and transparant

They chose the name 'Frank' with reason: In Englisch it means open, honest and transparant. That is exactly how Frank wants to do business. Always first check Frank before you purchase.

What makes Frank awesome?

Are you & FRANK a match?

Frank is one of the fast growing e-commerce companies of the Netherlands and has great ambitions. This groth offers a lot of opportunities for you! Do you like to grow with this young team? We are looking forward to meet you at Frank's Bar or battle in ons of the tabletennis or airhockeytable! See you! 

  • No complicated management 
  • You decide about your work
  • Every day we work with a smile
  • Work in a growing organisation with lots of opportunities

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